Marcell Clark

Strategist | Media Buyer | Consultant

In the world of e-commerce, strategy isn't just important - it's kingpin. Every click, every scroll, every interaction holds the potential to set your brand apart or let it fade into the background.This is the digital arena I've been playing in for years, learning from the best of the best and honing my ability to turn tiny touchpoints into triumphant success stories.But let's pivot. This isn't about me - it's about your brand and the dormant potential we could unlock together. Eager to unlock it? Intrigued to see how the right, tailor-made strategy can elevate your brand to new heights?With experience across a wide range of brands and markets, I bring a wealth of knowledge and a proven track record to the table.But don't take my word for it - dive in, explore the successes I've helped create, and envision what could be in store for your brand.

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Case study #1

streetwear fashion

Before teaming up with me, the brand was already navigating the digital advertising realm, specifically on Facebook and Instagram. However, they felt their efforts weren't translating into the desired outcomes.As the newly appointed advertising strategist, I noticed their product launches lacked the essential elements that could have sparked more interest and anticipation. There were no pre-launch teasers, no early access promotions, and no campaigns to grow their email list. All of which were golden opportunities for increasing new customer acquisition and gross revenue, just waiting to be seized.The brand's product drops were sporadic and lacked focus, releasing a haphazard mix of styles. I saw the potential for a more strategic approach. I proposed a plan centered on iterating popular styles while gradually testing new ones, ensuring a steady release of products that resonated with their audience.The media buying strategy was redesigned to capitalize on the excitement surrounding new product drops during the crucial first 72 hours of launch. This resulted in significant launch day revenues, far exceeding their previous records.As for the creative strategy, I aimed to create a distinct and recognizable brand identity. Think of the unmistakable style of Old Spice commercials. I wanted to give this brand's ads the same level of immediate recognition and association.Over the next eight months, the fruits of this refreshed strategy were nothing short of astounding.

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Why Me?

Agency Experience | Freelance Pricing

When searching for marketing talent, brands often face a dilemma...On one hand, there are high-cost agencies with big promises and seasoned teams. They speak of grand results, but those come with grand invoices - a heavy burden for a brand in its early stages, where every dollar counts.On the other hand, there are less experienced freelancers, offering affordable rates but lacking the seasoned expertise and understanding needed to truly drive growth.Here's where I come in, offering the best of both worlds: agency-grade expertise at freelance rates.I've weathered the storms of digital marketing at a top-tier agency, honing my skills on high-budget accounts and learning from the best in the industry.So, if you're ready to navigate the challenges of growth, without breaking the bank or compromising on quality, you're in the right place.Click "contact" and let's have a chat.

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